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Making Money With Ezines - Advertising

 
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AffiliateCavern  >  Making Money  >  With Ezines  >  Advertising

   

Making Money With Ezine Advertising

If you don't want to start your own ezine, or simply want to reach more people, you could consider placing paid ads in other people's ezines.

Many (but not all) pay per sale affiliate programs do allow you to place affiliate links in opt-in ezines - or alternatively you could place ads for your own web site in ezines.

Before advertising in an ezine, it's a good idea to check it's an opt-in ezine (not Spam), how many subscribers there are, and to review a sample issue (to check the ezine readers will probably be interested in your ad, and that your ad won't be buried in too many others).

When you advertise in ezines, you may be offered several options:
  • Classified Ads:

    These are usually short ads, and quite often ezines include a section of containing several classified ads. Classified ads, are usually cheapest, but may generate a low percentage response.

  • Top Sponsor and Bottom Sponsor:

    Many ezines will allow you to place a large ad at the top or bottom of the ezines. As well as more prominent listing than Classifieds, you usually get more space (several lines) to explain your offer,

  • Solo Ads

    Some ezines send out solo ads, which are special issues that are devoted entirely to a single ad. These are, of course, highly noticeable to the recipient, with no distractions - and advertisers usually are allowed to place quite long ads of this type.
If you do place ads in ezines, you will want to know which ads are generating a response, and which are not. This information would allow you to determine whether advertising in any particular ezine is worth the money. You can use an ad tracker to find this out.



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